// SCORE BREAKDOWN
Elegantly solves real relationship friction by visualizing invisible mental labor, with clear design focus and strong indie signal.
// ABOUT
Carry is the shared home app built for couples. Most relationship friction around household tasks isn't about laziness — it's about invisible mental load. One partner is always carrying the awareness of what needs doing, when, and why. Carry makes that invisible load visible and shared between both of you, in real time. ONE PLACE FOR EVERYTHING AT HOME Tasks, grocery shopping, upcoming events, and reminders — all in a single shared feed that both partners see the moment something changes. JUST SPEAK. CARRY FIGURES OUT THE REST. Tap "Add something" and start talking. Say "buy oat milk", "call the plumber on Friday", or "dentist appointment next Thursday". Carry's AI listens, understands what you said, and automatically creates the right type of item — task, shopping item, or event — complete with due date, priority, and category. No forms. No friction. YOUR GROCERY LIST, FINALLY ORGANISED Shopping items are automatically grouped by aisle category — Dairy, Produce, Bakery, Meat, Household, and more. No more zigzagging through the supermarket. Recurring items like weekly essentials reappear automatically so you never forget to add them. SEE WHAT NEEDS ATTENTION AT A GLANCE Items age visually over time. A card that's been sitting untouched for days shifts from white to cream to amber to red — so the things that really need attention stand out without anyone having to nag. A SHARED VIEW OF WHO'S DOING WHAT The History tab shows a live activity log of everything both partners have added, completed, or are working on. No more "did you do that?" — the answer is always right there. CELEBRATE EACH OTHER When your partner completes something, send them a compliment. Choose your tone — Sweet, Funny, Flirty, or Simple — and Carry generates a personalised message with a push notification straight to their phone. BUILT FOR TWO. SET UP IN SECONDS. One partner creates a household. The other joins with a 6-character invite code. From that moment on, everything syncs instantly between both phones — no delays, no refresh needed. CARRY INCLUDES: • Shared home feed — tasks, shopping, and events in one place • Voice input — say tasks out loud, no typing required • Smart grocery list organised by aisle • Visual ageing system — see what's been waiting longest • Upcoming events with This Week and This Month views • Real-time sync between partners • Partner activity log and contribution stats • Compliment feature with personalised messages • Push notifications for partner updates and compliments CARRY PREMIUM Carry is free to download. A Carry subscription unlocks unlimited items, full history, and all premium features. Monthly and annual plans available. Payment is charged to your Apple ID account at confirmation of purchase. Subscriptions automatically renew unless cancelled at least 24 hours before the end of the current period. You can manage and cancel subscriptions in your App Store account settings. Built for the couples who want to feel like a team — not a manager and an employee. Download Carry and start sharing the load today. By using Carry, you agree to Apple's Standard License Agreement: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Our Privacy Policy can be found here: https://www.carryapp.co/privacy